Lead Privacy Policy

This Lead Privacy Policy explains how personal data is collected, used, and shared when you submit your details through lead capture forms operated by Jonas Lindemann, Heinrich Böll Str. 40, 21335 Lüneburg, Germany ("LPagery", "we", "us", or "our") for the purpose of connecting you with a suitable service provider.

This policy applies only to lead capture forms and lead distribution and does not replace the general privacy policy for our website or products.

1. Who we are

LPagery operates a lead generation and lead distribution platform that connects businesses requesting services (such as website redesigns) with selected partner agencies that can fulfill those requests.

For the purposes of applicable data protection laws, LPagery acts as the data controller for your personal data until it is shared with a partner agency.

2. What data we collect

When you submit a lead form, we may collect the following information:

• Name
• Business name
• Email address
• Phone number (if provided)
• Website URL
• Your answers to form questions (e.g. goals, pain points, requirements)
• Technical metadata related to the submission (time, form ID, campaign ID, language)

You are not required to provide information that is not marked as mandatory in the form.

3. How we use your data

We use your data for the following purposes:

• To review and qualify your request
• To respond to your request directly, if applicable
• To assign your request to one suitable partner agency
• To enable that partner agency to contact you regarding your request
• To operate, secure, and improve our lead distribution services
• To comply with legal obligations and handle disputes or complaints

We do not use lead data for unrelated purposes.

4. Sharing your data with partner agencies

If you submit a request through our lead forms, we may share your information with one selected partner agency that is able to respond to your request.

What is shared

Depending on the form, this may include:

• Your name
• Your email address
• Your phone number (if provided)
• Your website URL
• Your form answers

We do not distribute your data to multiple agencies at the same time.

Purpose of sharing

Your data is shared so that the selected partner agency can:

• Deliver the requested information or concept
• Contact you regarding your request
• Discuss relevant services related to your request

5. Independent partner agencies

Partner agencies are independent companies and become separate data controllers once they receive your information.

This means:

• The partner agency determines how it processes your data in its own systems
• The partner agency must provide its own privacy information
• Requests related to the partner's processing (such as deletion from their CRM) must be directed to the partner agency

We require partner agencies to use your data only for the purpose of responding to your request and to comply with applicable data protection and marketing laws.

6. Legal basis for processing

Depending on your location and the nature of your request, we rely on one or more of the following legal bases:

• Your consent, given when you submit the form
• Taking steps at your request prior to entering into a contract, where you request information, a quote, or a service
• Our legitimate interests, where permitted, in operating a lead distribution platform and responding to business enquiries

Where consent is required by law, you may withdraw it at any time with future effect.

7. Marketing and contact preferences

Partner agencies may contact you only within the scope of your request and using communication channels that are legally permitted.

You may:

• Opt out of further contact at any time
• Withdraw consent for future communications
• Object to marketing contact where applicable

Opt-out instructions should be included in communications from the partner agency.

8. International data transfers

Your data may be processed in countries other than your own, depending on:

• Where LPagery's service providers are located
• Where the selected partner agency operates

When required, we use appropriate safeguards such as contractual protections to support international transfers.

9. Data retention

We retain lead data only as long as necessary to:

• Process and distribute your request
• Comply with legal obligations
• Resolve disputes or complaints

Unless a shorter retention period applies, lead data is typically deleted or anonymised 12 months after the last interaction.

Once your data is shared with a partner agency, that agency applies its own retention practices.

10. Your rights

Depending on your location, you may have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Restrict or object to processing
• Withdraw consent at any time
• Request data portability
• Lodge a complaint with a data protection authority

To exercise your rights in relation to LPagery's processing, contact us using the details below.

To exercise rights related to a partner agency's processing, contact the agency directly.

11. US state privacy rights

If you are located in certain US states, you may have additional rights, including the right to:

• Opt out of the sale or sharing of personal information
• Access, correct, or delete your personal data

You may submit requests by contacting us at the email address below with the subject line "Privacy Request".

12. Security

We implement reasonable technical and organizational measures to protect personal data against unauthorized access, loss, or misuse.

However, no system can guarantee absolute security.

13. Changes to this policy

We may update this Lead Privacy Policy from time to time. The version in effect at the time of submission applies to your request.

14. Contact

If you have questions about this policy or how your data is handled, contact: